Innovation PlanInnovation must come through culture, not by impulse.
Innovation is a premise for maintenance of long-term profitability in any industry, and the increase in competition inside the market speeds up the commoditization process. So, innovation should be a process in the organization with goals aligned to the company’s global strategy to generate, effectively, economic and financial benefits to the business.
A structured Innovation Plan allows the deployment of an innovation culture in the company in a systematized way, putting together processes, people and proper tools so as the innovation initiatives are productive, capable of seizing opportunities, and generate or boost the company’s revenue source.resa.
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Without an articulate Innovation Plan, besides having more difficulty maintaining competitiveness, the company faces challenges as:
- Investments in innovation done by impulse, without compliance to the business model;
- Lack of innovation culture and, consequently, loss of opportunities of profitable differentiation;
- Absence of control over impacts from the innovation initiatives.
Having innovation as its DNA main component, besides allying a wide practical experience from its executives to the more recent academic researches and market technologies, Innovatech offers consultancy in efficient Innovation Plans with important differentials as: